Charlie has just been notified that he has secured the job of floorwalker at a large new department store. Fortified with confidence he visits the home of Virginia, daughter of the store owner, and proposes marriage.


Is 'Here Comes Charlie' worth a watch in the 21st century? Short answer: yes, but with significant caveats that speak more to its historical value than its universal comedic appeal...
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Comparing the cinematic DNA and archive impact of two defining moments in cult history.

Norman Taurog

Maurice Campbell
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"Here Comes Charlie" introduces us to Charlie, a man whose newfound confidence, stemming from securing a coveted floorwalker position at a grand new department store, immediately translates into ill-advised romantic ambition. He boldly proposes to Virginia, the owner's daughter, only to be unequivocally rebuffed. This personal humiliation is swiftly followed by public disaster when, at the store's christening, Charlie inadvertently shatters a celebratory bottle over the proprietor's head, cementing his reputation for ineptitude. His subsequent demotion to managing a chaotic "one-hour bargain sale" becomes a crucible of slapstick mayhem, a direct consequence of his initial hubris and persistent clumsiness, forcing him to confront the true cost of his overzealous aspirations amidst a whirlwind of consumer frenzy.
Norman Taurog
United States


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