6.4/10
Senior Film Conservator

A definitive 6.4/10 rating for a film that redefined the boundaries of cult cinema. They Call It Sin remains a cornerstone of transgressive art.
If you have a soft spot for early 30s melodramas where everyone talks a bit too fast and wears their emotions like a Sunday hat, then sure, pull up a chair. But if you’re looking for something that actually holds up as a piece of tight storytelling, you might want to skip this one. It’s the kind of movie that feels like it’s trying to juggle five plots at once and ends up dropping three of them in the process.
Loretta Young is doing a lot of heavy lifting here. She’s got that wide-eyed sincerity that makes you root for her even when the script is clearly setting her up for a fall. The story follows the usual path: girl moves to the big city, joins a chorus line, and falls for the wrong guy. It’s not breaking new ground, but it feels like a cousin to films like Paris in its obsession with the glitter and grime of the stage life.
There’s a weird, detached quality to the supporting cast. They drift in and out of the room like ghosts who forgot they were supposed to be playing actual characters. George Brent is in here somewhere, looking stoic and miserable, which is pretty much his default setting. It reminded me a bit of the mood in Derelict—that same sense of people just going through the motions because the script demanded it.
The pacing is all over the map. One moment we’re in a dramatic apartment confrontation, and the next we’re at some high-society shindig. It doesn't breathe. It just rushes to the next emotional beat, hoping you won't notice the massive gaps in logic. Honestly, the movie gets a lot more interesting when it stops trying to be a serious drama and just lets Loretta Young be confused by the city.
Is it a masterpiece? No. Is it a disaster? Also no. It’s just... there. It feels like a relic of a time when Hollywood was still figuring out how to make sound movies feel like real life. Sometimes it hits the mark, but mostly it feels like a rough draft that they just decided to film anyway. 🎞️
I found myself wondering if they could have trimmed fifteen minutes off the middle. The love triangle feels like it takes years to resolve. By the time they get to the big emotional payoff, I was mostly just checking my watch. It’s not bad, just a little exhausted.

IMDb —
1925
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